Web Design & Development TAC Web Design & Development Web Design Services

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An experienced web designer with over 17 years of experience in designing logos, web sites, ecommerce applications, and email broadcasts in industries such as higher education and high-tech. Diverse skill set includes web and print design, new media marketing, emarketing, ecommerce, scripting, and database integration.

Computer Skills

Software:

Adobe Design Suite: Photoshop, Illustrator, Acrobat, Dreamweaver, Flash, InDesign, Microsoft Office, Lyris, Constant Contact, MailChimp, ExactTarget, SCALA, Adobe Experience Manager, Basecamp, Shopify, Drupal, Joomla, WordPress

Internet Languages,
Systems, Applications:
HTML5, CSS3, JavaScript, mobile/responsive web site development, FTP, PHP, MySQL, XML, DNS, payment gateways, e-commerce applications, Yahoo! Store, domain registration, cPanel, FlexBox

Professional Experience

2016 - Present • BOSTON COLLEGE CENTER ON AGING & WORK, Brighton, MA

Web Design & Communications Specialist
Web, e-mail & blog design and management
Responsible for developing and maintaining a new website for the newly launched Sloan Research Network on Aging & Work. Responsibilities also include updating and maintaining the website for the Center on Aging & Work, graphic design, HTML, and web design creativity. Through Constant Contact, responsible for email design, coding, testing and sending of a weekly “Fact of the Week”. Additionally responsible for the design and management of a bimonthly blog called, “AGEnda”.

Print and publication design
Design and update the Center’s publications, research and fact sheets for distribution on the web site and blog. Also design flyers and other print media for the Center in collaboration with AARP.

2016 • LIBERTY MUTUAL INSURANCE COMPANIES, Boston, MA

Email Developer
Responsible for the HTML and CSS coding for Liberty Mutual Insurance's B2B email marketing campaigns. Designed responsive and static emails using ExactTarget based on corresponding marketing materials.

2005 - Present • NORTH SHORE COMMUNITY COLLEGE, Danvers, MA

Staff Assistant, Web Marketing, Marketing & Communications
Web and e-mail design and management
Working in the Institutional Advancement department, design, manage, distribute and analyze regular e-mail campaigns via Constant Contact. Design web site related graphics and images for the College’s Home page, and various other pages. Maintain departmental web pages on the NSCC web site: Faculty Departments, Alumni & College Relations, Development, Public Calendar, Corporate Education and College Events.  

Print and publication design
Design regular newspaper advertisements for upcoming classes and College events. Develop, create and manage Marketing materials for the College including flyers, brochures, banners and posters.

1999 - Present • TAC WEB DESIGN, Salem, MA

Owner/Webmaster
Own, operate and manage a full-service web design firm providing logo design, web design, e-commerce, animation, and e-mail broadcasts for individuals and businesses. Contribute to marketing efforts of large and small organizations with e-mail broadcasts and search engine optimization.

A partial list of development work includes:

More can be viewed on the online portfolio.

2016 • LIBERTY MUTUAL INSURANCE, Boston, MA

Email Developer
Responsible for the HTML and CSS coding for Liberty Mutual Insurance's B2B email marketing campaigns. Designed responsive and static emails using ExactTarget based on corresponding marketing materials.

2005 - 2012 • GANN ACADEMY, Waltham, MA

Webmaster
Maintained regular updates on the Gann Academy web site at www.gannacademy.org. Performed web page development, Flash development, graphic design, and coding of the dynamic web pages written in ASP and SQL. Communicated regularly with all Departments of the high school to ensure that the web site was current and informative.

Email Marketing
Worked collaboratively with several departments including Marketing, Admissions, Development, Athletics and the Gann Parent Association. Designed, managed and sent a weekly school e-newsletter. Newsletter highlighted weekly departmental updates, upcoming events, student profiles, community announcements and parent news. The e-newsletter targeted parents and students of the Gann Community.

2000 to 2005NET ATLANTIC, Salem, MA

Internet Services Administrator
Managed, directed and trained the web development team and delegated responsibilities on a daily basis. Wrote web development proposals and handled project budgeting. Performed web and logo design, e-commerce, maintenance and hand-coding of web sites for large and small organizations including CVS Pharmacy, American Academy of Podiatric Practice Management and The Northeast Center for Healthy Communities.  Designed and managed e-newsletter campaigns, performed web programming using CGI and PHP, e-commerce development, debugged HTML code, managed pay-per-click search engine bid management and performed on-going search engine submission.

A partial list of development work includes:

Domain Registrar
Registered new domains, initiated web hosting set up on servers, transferred existing registered domains to the servers using DNS information, and facilitated domain mappings.

Marketing

Designed and developed marketing flyers, brochures, cover letters, coupons, space ads, banner ads and various marketing packages. Developed and organized mail merges for several mailings, and maintained the databases. Managed the print production, postage, and mailing facilitation.

Human Resources
Scheduled interviews and performed follow up communication with prospective applicants. Conducted first and second interviews. Developed and managed job listings, and organized advertising with a variety of newspapers, career centers and online job agents. Collaborated with a local college to participate in a co-op program for interns.

Other Work Experience

2000 - 2001 • CLARK UNIVERSITY COMPUTER CAREER INSTITUTE, Woburn, MA

Career Services Coordinator
Worked collaboratively to develop and coordinate the career services programs and placement services for Continuing Education Division. Designed program materials, developed newsletters, assisted with training, provided outreach and resume support services utilizing the Internet.

1998 - 2000 • FAMILY CONTINUITY PROGRAMS - THE S.A.I.L. PROGRAM, Beverly, MA

Counselor/Case Worker/Advocate
Handled problem-solving and crisis management involving teens within a residential setting. Coordinated services, provided advocacy and counseling.

Education

2009 • Certificate in Web Development

North Shore Community College, Danvers, MA
Enrolled in a credit certificate program to strengthen my current skills, and learn new software and programming languages. Anticipated courses include Advanced Flash, Database Development, Perl Programming, Unix, XML, and Java.

2000 • Certificate in Web Page Design

North Shore Community College, Danvers, MA

1998 • Bachelor in Social Work

Salem State University, Salem, MA
Minor Concentration in Business Administration
Member of the Alpha Delta Mu Honor Society

1994 • Associate in Business Administration

North Shore Community College, Danvers, MA
Graduated with honors (3.8 cumulative average)

Professional Seminars

Train The Trainer, Microsoft Corporation/Clark University Computer Career Institute, Framingham, MA
Total Quality Management, Clark University Computer Career Institute, Framingham, MA

Professional Groups

eMarketing Association NetworkMarketing professionals, interested in search, website, mobile, social, integrated, and email marketing. Over 62,000 members. The eMarketing Association is the largest association in the world for Internet Marketing Professionals.

Graphic Designers Professional GroupThis professional global group is dedicated to the graphic design field. All desktop publishers, graphic designers, presentation specialists, production artists, graphic artists, and equivalent disciplines are encouraged to join.

Massachusetts Conference for WomenThe Massachusetts Conference for Women, hosted in conjunction with the Massachusetts Commission on the Status of Women, is a non-profit, non-partisan, one-day event where Massachusetts women can connect, learn practical and professional strategies from nationally recognized experts, and network with peers.

Salem State College Alumni NetworkThis group connects with alumni to foster professional relationships, facilitate professional connections and opportunities, and publicize career and internship opportunities and to learn about what is happening at Salem State College.

Social Media MarketingThis is the largest and most active social media marketing group on LinkedIn.com. It is intended for interactive advertising and marketing professionals who are actively engaged in social media and community-oriented websites.

User ExperienceThis is a group for User Experience Design professionals to expand their network of people and ideas. This group serves as a common platform, which brings all User Experience Professionals together.

Massachusetts Web Design

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